Rana Sweis

Journalism World

Why Telling a Story is the Most Powerful Way to Activate Our Brains

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"A story, if broken down into the simplest form, is a connection of cause and effect."

This is a great post on the power of storytelling. The brain remembers stories and that is the main argument the author makes in this article. Stories are powerful and now there is scientific evidence to prove it.

"If we listen to a powerpoint presentation with boring bullet points, a certain part in the brain gets activated. Scientists call this Broca's area and Wernicke's area. Overall, it hits our language processing parts in the brain, where we decode words into meaning. And that's it, nothing else happens. When we are being told a story, things change dramatically. Not only are the language processing parts in our brain activated, but any other area in our brain that we would use when experiencing the events of the story are too."

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Rana Sweis Articles

Journalism World

The Art of Being Still

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This is a great post - something writers are guilty of: Not finding enough time to write. "they fret about writer’s block or about never having the time to write," writes Silas House. "Yet as they complain, they spend a whole lot of that precious time posting cartoons about writing on Facebook or putting up statuses about how if they only had more free time they just know they could get their novels written."

I just recently saw tweets from an author who was in the process of writing a book, who was writing reflections on Twitter on the process of writing and then complaining of not being able to concentrate on writing. So take a look at this blog. So much of it rings true in this 'digital era'.

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