In a guest post Alexandra Stark, Swiss journalist and Head of Studies at MAZ – the Swiss School of Journalism, argues that it’s time for journalists to take action on business models for supporting journalism. Stark proposes a broadened set of skills and a new structure to enable greater involvement from journalists, while also fostering further teaching of such skills.

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The Ford Foundation recently pledged $1.04 million to Los Angeles' struggling daily. We might be looking at the future of newspapers.
It was startling to read last week that the Ford Foundation was awarding a two-year grant of $1.04 million to the Los Angeles Times for the hiring of reporters. The money will be used for coverage of immigration issues, including the Korean and Vietnamese communities, the California prison system, and the border region with Mexico, and to staff a bureau in Brazil. Ford has long been a supporter of journalism, with an emphasis on public broadcasting and nonprofit enterprises. But this grant represents a different approach: support for a newspaper currently in bankruptcy that has endured years of cutbacks in its resources and revenues. While still the most formidable news organization in California, the Los Angeles Times carries the stigma of its acquisition by Sam Zell, the real estate magnate whose purchase of the Tribune Co. in 2007 was a disaster that remains unresolved and in litigation. Foundation grants are not generally thought to provide support for institutions in trouble, but rather to give backing to innovation and enterprises solely operating in the public interest.

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