Rana Sweis

Digital Digest

Photos Essential To Storytelling

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The question — "Pictures on the radio?" — was raised, not just by outsiders, but also by some within NPR early on, Somodevilla said, adding that Gilkey confided that he felt some colleagues were less than welcoming early on, not understanding the value of video and images. He said that was one of the biggest accomplishments of Gilkey and his NPR Visuals team colleagues (who number about a dozen people): "Making people at NPR believers in visual storytelling."

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Michael Oreskes, NPR's news chief, told me that when Gilkey was hired, NPR "recognized that no news organization can be only in one form of distribution. We have to be in digital, and digital now means half a dozen different things. So our roots are in radio and we are still very focused on radio, but NPR.org has 30- something million viewers every month, and that's a visual platform. Yes, it's true that radio is for your ear and the visuals on radio are the pictures we paint with our words. But there are lots of people who want our kind of journalism, but they want to get it in a different way."

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Rana Sweis Articles

Digital Digest

The Future of Virtual Reality

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This may come as a surprise to no one, but I never expected to be CEO of a technology company.


My unlikely journey to this point began when, as a child, I discovered my first love: music. To this day, nothing makes me feel as much as instruments and voices coming together to cast a spell, tell a story, or travel me back in time, into a memory.


Foolishly, I became a filmmaker instead of a musician. All the while, I was searching for ways to evoke in others the same depth of feeling as music gave me.


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