"Propaganda has been a staple of warfare for ages, but the notion of creating events on the battlefield, as opposed to repackaging real ones after the fact, is a modern development. It expresses a media theory developed by, among others, Walter Lippmann, who after the First World War identified the components of wartime mythmaking as “the casual fact, the creative imagination, the will to believe, and out of these three elements, a counterfeit of reality.” As he put it, “Men respond as powerfully to fictions as they do to realities [and] in many cases they help to create the very fictions to which they respond.”

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