Acknowledging that some searches were giving people stale results, Google revised its methods on Thursday to make the answers timelier. It is one of the biggest tweaks to Google’s search algorithm, affecting about 35 percent of all searches.The new algorithm is a recognition that Google, whose dominance depends on providing the most useful results, is being increasingly challenged by services like Twitter and Facebook, which have trained people to expect constant updates with seconds-old news... Read more

These days, as online video campaigns are becoming more and more popular for advertising, everyone wants to go viral. But what works and what doesn’t? Social video platform Jun Group has just released a new infographic that provides some insight into the emerging trends and usage patterns n social video. Some of the findings may surprise you.Last month I had the opportunity to chat with Jun Group CEO and founder Mitchell Reichgut about viral video and social video. Reichgut sees social video, or providing viewers with rewards like virtual currency for watching and sharing videos via Facebook and other social channels, as one of the keys to a successful online video advertising campaign...Read more